EVIDENCE BASIS
Published campaign account
The challenge
How can a travel brand reach people beyond the usual travel advertising environments?
The approach
Connect with people while they wait for a delivery order or take a ride-hailing journey. Contextual placements brought a travel booking platform into these everyday moments.
The contribution
Published campaign coverage identifies ReMotive as the advertiser’s agency, working with a specialist media partner to activate delivery-app and ride-hailing placements.
Up to 7%Reported click-through rate in delivery-app placements
How to read this result
Published campaign coverage reports CTR of up to 7%. This is a response metric, not a booking-conversion rate or independently verified incremental sales result.