Heritage food brand — A FAMILIAR PRODUCT. A SHARPER STORY.

EVIDENCE BASIS
Published campaign account

The challenge

How do you bring a familiar brand back into people’s lives?

A Spanish preserves campaign put the product and its ingredients at the centre of a television and print execution.

Published campaign credits identify ReMotive as the media agency, working alongside separate creative and production specialists.

The April 2025 campaign record confirms the media credit and television and print formats. It does not establish sales uplift or incremental reach.